What makes it outstanding to study at the University of Applied Sciences Europe

The University of Applied Sciences Europe is an accredited higher education institution awarded with multiple prices. We put emphasis on internationality. That's why we were ranked as "one of the best 25 international universities worldwide" (U-Multirank 2016). Our many international students come from all over the world to pursue a highly valued (state and FIBAA recognised) German degree that is entirely taught in English. Also we are ranked as one of the best universities in Germany in the field of business studies (U-Multirank 2018).

At University of Applied Sciences Europe, you will study in small course groups. We guarantee you individual mentoring and close contact with the lecturers. Our professors are leading experts in their fields with outstanding teaching, research and business success.

Moreover, we also value the linkage between the higher education and corporate industry ecosystem. The theory you learn will find practical approach in several project weeks. The variety of interdisciplinary courses gives you the chance to determine the content of your studies. We offer modern equipment like projectors in every room, Mac pools, SW programmes and more.

The programme - courses and semester abroad

In the first part of your studies you will gain knowledge in following fields:

• Quantitative Methods & Mathematics for Digital Technologies
• Economics
• Business Administration, Management, Law, Accounting, Finance, Operations
• Digital Transformation, Digital Marketing, E-Commerce and IT Services Management
• Data Structure & Algorithms and fundamentals in Programming
• Soft skills & English

Before you start your semester abroad – at one of our partnered institutions, you have the possibility to start an internship at one of our partnered companies. We value very much our network based innovation system.

In the 5th and 6th you will learn deeper and advanced knowledge in the following areas:

• Data Science & Analytics, Advanced Programming and Engineering & Development
• Networks and Cybersecurity
• Customer Relationship Management
• Marketing
• Entrepreneurship

In the last stage you will work on a business/technological project and, finally, on your Thesis for your degree in Bachelor of Science (B.Sc.).

Your career options with a degree in Digital Business & Data Science

This bachelor programme is for strategic leaders, for entrepreneurs of digital and disruptive businesses, for innovators and digital marketeers. It is also for technology strategists, data scientists, and  software and web developers of the most innovative businesses and technical solutions to serve customers and add value to partners within global ecosystems.

Professional Opportunities

• Digital Business Leader and Strategist
• Digital Business Development Manager
• Digital Innovation Manager
• Digital Product & Service Designer and Developer
• Digital Marketing Manager
• Data Scientist Manager
• Digital Research & Development Manager
• Software Developer, Web Developer, App Developer
• Digital Business Consultant
• Chief Executive Officer
• Chief Digital Transformation Officer
• Chief Digital Marketing Officer
• Chief Digital Sales Officer
• Chief Digital Operations Officer

What is Digital Transformation?

• It is the new investment in technology, platform business models, systems, processes, tools, servers, cloud solutions and digital equipment to drive new value for customers and employees, and compete in an ever-changing digital economy.
• It doesn’t solely focus on technology. Early in its rise through the hype cycle, digital transformation was largely technology-centric with a majority of its audience consisting of CIOs, IT professionals, vendors, integrators and consultants. But, not anymore.
• It is about change, innovation and leadership, i.e., is part technology, but also part human

The rapid pace of change and globalisation is turning ecosystems more innovative and valuable. By 2020, the e-health industry, connected insurance and banking services, fast moving consumer goods and retail industries, telecommunication and computing services, automotive industry and e-energy, logistics and transportation sectors, and online education will play master digital transformation impact that will lead to economic growth, competitiveness increasing, high value jobs, and new learning capabilities and quality of life.

What is at stake with Digital Transformation and Industry 4.0 and what are the key attributes of technology?

• The pervasive feature of technology
• The rate of technology adoption is accelerating worldwide
• The non-rivalry and non-exclusiveness of technology in business and economics

What are the expectations and trends for 2016-2021 on industry performance & major areas of knowledge?

Major digital technology areas and key trends

• Big Data and Analytics
• Cyber Security
• Cloud Computing and Mobility

Subject knowledge & activity areas

• Technology Watch, Digital Transformation and Strategy
• Data Science, Programming, Networks, Cybersecurity and Digital Business Models
• Digital Marketing, Social Media Communication, Innovation and Customer Relationship Management

Industry 4.0

Since 1990s' the internet exploded and connected almost 1 billion users - the first wave, in 2000s' users connected almost reached the triple, with another 2 billion - the second wave, but nowadays digital connections are embedded in almost aspects of our daily lives. By the end of 2018 the value of the global information technology in the industry 4.0 eclipsed the $4.8 trillion mark in 2018, and it is still growing in 2019 and the next coming years.

During 2008, the number of "things" connected to the internet exceeded the number of people on earth.

Our increasingly data driven world and the IoT trend is leading society into new challenges and changes like big data getting bigger, mobile computing, telecommunication costs, ubiquity, technology convergence, regulation, security, privacy and globalisation. The IoT holds a number of transformative implications on people, business and societies. The data and information flows that continually exchange from people and devices, businesses and governments can be aggregated and analysed to create new ways of design thinking, new types of products and services, new types of social behavior experiences, consumer decision making and citizenship models.

To study the digital technology revolution as a driving force is key to understand future of social, educational and cultural changes, as well as digital businesses transformations, and e-Government optimisation models. This is challenging governments, companies and citizens, but there is a significant digital competencies & skills gap in Germany, Europe and worldwide. Our Digital Business and Data Science B.Sc. programme is addressing this need now and in the future.

Tuition fees & funding

As a private university, University of Applied Sciences Europe is funded not by the state, but by tuition fees. For this reason, studying at University of Applied Sciences Europe costs more than at a public university. But it’s worth it: Our graduates meet essential requirements of careers in business, and this sets them apart from the graduates of many public universities.

All costs are included in the monthly tuition fee.

No additional costs will be incurred, such as a matriculation fee, exam fees, bachelor thesis fee or similar, as long as the course is completed within the standard study period.
The costs for the semester abroad are not included in these fees, as there are substantial differences depending on country and university.

We are happy to provide you with information on funding your studies and on any available scholarships. If you have any further questions, our Student Guidance Office can provide you with detailed information. Find out useful information on funding on this website.

Application process

You can apply a year in advance for your desired starting semester.

To qualify for a bachelor's degree at University of Applied Sciences Europe, you must meet the following requirements:

• Online application
• Certified copy of your high school diploma or equivalent occupational certificate
• Entrance examination
• Personal interview (e.g., via Skype)
• Good English language skills