• International Sport an Event Management Master BiTS

International Sport & Event Management, Master of Arts

The master's degree program for a top career in sports and event management. Complementary MBA at Real Madrid Graduate School.

Sporting and major events can be quite emotionally affecting. The sports & events sector is booming. Business is international nowadays, and the sports & events industry is no exception. The master’s program International Sport & Event Management prepares you for these demands with a globally oriented, interdisciplinary education.

At the University of Applied Sciences Europe (UE), we educate our students from day one to become managers in the areas of Sports, Event, and Marketing Management. You can look forward to special highlights, such as seminars and projects with partners from business, sports, and academia. In addition, this master's program can easily be combined with a second job, as our lectures take place between Wednesday afternoon and Saturday evening.

The optional semester abroad at the Real Madrid Graduate School (Universidad Europea de Madrid) provides you with a complementary MBA degree without losing time, offering you an up-close look at one of the most successful soccer clubs in the world. Aside from the international profile, the informal environment is perfect to establish contacts to plan and determine your future path.

Our university focuses on your development. That's why we teach in small learning groups and in a friendly and personal atmosphere. You will be taught by renowned lecturers with backgrounds in sports and event management. You will study at a campus that is centrally located, equipped with the newest technology, and known for its international and English-speaking character.

At UE you even get the possibilty to actively shape your studies and your career path. Depending on your personal career goals, you will select your own specializations and choose from a range of interdisciplinary subjects. A special executive training and certificate qualifies you optimally for future leadership tasks. The programs taught at UE also include practical projects with top business partners and optional field trips (for example to the Silicon Valley) which will prepare you perfectly for the job market of tomorrow.

In addition, you can combine two Master's programs at UE: with no or only one additional semester, you can complete International Sport & Event Management as part of a master double degree.